Email is still a highly effective way of targeted communication and advertising, but its effectiveness is dependant on the volume and quality of the contacts within your list.
Effective email marketing usually relies on a good platform to help manage subscriber sign ups, removals and garbage filtering. Quite often your business will need to manage multiple lists based on interest, customer status or based around a specific promotion.Email template creation
In order to implement a flexible and nimble email marketing strategy, a series of email templates are used as the basis for each post. By designing and building flexible and robust templates, emails can be sent out quickly without compromising the brand’s quality standards. The use of templates also allows multiple people to create marketing emails while maintaining consistency across all campaigns.